Moore's committee spent the most on television media in the quarter, with all those payments ($16,454) going to Axiom Strategies in Kansas City. Table 1 below shows the distribution of how Moore's committee spent its money in the first quarter.
Table 1: First-quarter spending by purpose
Purpose
Amount
Percent of total spending
Television media
$16,454
15.5%
Television and mailing
$13,090
12.4%
Mailer
$12,154
11.5%
Production media expenses
$9,871
9.3%
Television and printing
$9,760
9.2%
Radio advertising
$9,084
8.6%
Media - radio
$6,053
5.7%
Graphic design and social media
$5,218
4.9%
Fund raising (food)
$4,339
4.1%
Newspaper advertising
$4,248
4%
Polling
$3,500
3.3%
Printing
$2,478
2.3%
Digital advertising
$2,324
2.2%
Postage
$1,851
1.8%
Yard signs
$1,475
1.4%
Literature
$1,100
1%
Mailing
$863
0.8%
T-shirts
$835
0.8%
Campaign app
$597
0.6%
Consulting
$517
0.5%
Social media
$135
0.1%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the first quarter
Recipient
Date
Amount
Purpose
Axiom Strategies
2017-03-21
$13,090
Television and mailing
Axiom Strategies
2017-03-27
$9,871
Production media expenses
Axiom Strategies
2017-03-06
$9,840
Television media
Axiom Strategies
2017-02-27
$9,760
Television and printing
Media Development
2017-03-14
$6,165
Mailer
Axiom Strategies
2017-03-28
$5,989
Mailer
Axiom Strategies
2017-03-07
$5,150
Television media
StarRadio Corp
2017-03-20
$3,596
Radio advertising
Remington Research Group
2017-03-03
$3,500
Polling
Town Square Media
2017-03-23
$3,147
Media - radio
Quincy Herald Whig
2017-03-29
$2,914
Newspaper advertising
StarRadio Corp
2017-02-27
$2,906
Media - radio
Media Development
2017-02-06
$2,617
Graphic design and social media
Media Development
2017-02-17
$2,601
Graphic design and social media
Springlake Country Club
2017-03-07
$2,339
Fund raising (food)
Spectrum Reach
2017-03-01
$2,324
Digital advertising
Revelry
2017-03-08
$2,000
Fund raising (food)
JK Creative
2017-01-03
$1,603
Printing
Capitol Promotions
2017-03-06
$1,475
Yard signs
Axiom Strategies
2017-03-31
$1,464
Television media
Quincy Broadcasting
2017-03-22
$1,452
Radio advertising
Town Square Media
2017-03-08
$1,403
Radio advertising
Quincy Broadcasting
2017-03-06
$1,365
Radio advertising
US Postal Service
2017-01-05
$1,154
Postage
Axiom Strategies
2017-01-03
$1,100
Literature
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